Social Media has been identified as a major use case for blockchain technology and cryptocurrency has also been tipped as the solution to fix content creator and platform payment gaps through sustainable and efficient monetization of content.
This notion is a result of existing problems with traditional social media platforms like Twitter, Facebook, and Instagram. In recent times, various platforms have popped up based on blockchain technology that intend to fix the various problems associated with traditional platforms such personal information leakage and theft, advertisement abuse and unfairness in value distribution where service providers earn so much and producers and users gain little or nothing.
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