AfterPay Limited is a well-known Australian Company that promotes a ‘buy now pay later’ campaign.
The company was founded in 2015 and launched in America in 2018. Famous for its payment installments, AfterPay has successfully grasped the interest of younger consumers who are currently shopping more aggressively online in the rise of the coronavirus.
With the new merger, Square aims to strengthen and enable further integration between sellers and the company’s ecosystems. Both companies will be able to deliver better and compelling financial products expandable to more consumer groups regardless of their purchasing power.